Techniques for technicians to remediate bacterial invaders
HVAC technicians have enemies in the fight for comfort — wet bulb, duct pressure, system imbalance, the list continues. An old nemesis, however, continues to lurk in the system in the form of slime. It’s not the green ectoplasm left behind by creatures from the classic “Ghostbusters” movie; it’s a white substance that clogs the HVAC system and stops it from running properly. This is when customers tromp down to the basement, or wherever their systems are located, to investigate the reason for their discomfort. There, they find white globs of an unidentified slimy substance — the sight of which can turn even the strongest of stomachs. Reaching for the phone, who are they going to call? Tech-nicians.
Local SEO will help your company stand out on the internet
Who doesn’t want more traffic from Google? Most HVAC companies hire an SEO agency to perform work to handle their local SEO. But the truth is not all SEO agencies are equal. Below I provide actionable tips you can handle yourself, or you can hold your SEO company accountable for these.
These facts will come in handy during diagnosis and replacement.
One of the most common parts to fail on a single-phase HVAC system is a run capacitor, so much so that we sometimes refer to junior techs as “capacitor changers.” While capacitors may be easy to diagnose and replace, here are some things many techs may not know.
Service Nation shares thoughts, strategies for the burgeoning smart home market
With an expected growth rate of 31 percent in 2018, the global smart home market will soon reach total sales of 643.9 million devices, per a recent study by market research company IDC. By 2022, the company estimates as many as 1.3 billion smart devices will have made their way into households. That factors out to one smart home device for every sixth person (babies and children included).
Still, nonconnected homes are projected to outnumber smart homes in 2021 by more than a 2-to-1 margin, according to S&P Global Market Intelligence. In other words, the market is there for those who can get out and make the sales.
Super-Heat is defined as any heat added to a substance beyond its saturation (boiling) temperature. Simple right? Actually, this is usually where people begin to get confused …. after all, doesn’t boiling indicate hot and aren’t we talking about air conditioning?
The home service business is trending big time right now.
Valued at roughly $600 billion, the US online on-demand home services sector is growing rapidly. According to The New York Times, the on-demand home services industry is expected to post a compound annual growth rate of nearly 49% by 2021.
Ladies and Gentlemen, the time has arrived. We are finally approaching summer and warmer temperatures are in full swing. There are calls coming into the business, work to be done, and money to be made. The next four months will equal 50% or more of what an HVAC business in our region of the country does in revenue annually. So…are you truly ready? Is your team truly ready? Are you going to run a lot of calls or is your focus on making a lot of money?
An HVAC brand is more than just a logo, slogan, and catchphrase—a “brand” is what your customers feel or think when they see or hear those things. In order to make a mental connection with your customers, you’ll need to develop a personal, emotional, and social brand identity. Once you establish what your HVAC brand is all about, you can start standing out against your competition, build long-term relationships with customers, and drive business growth.