Whether customers want to buy the latest tech, dine at the finest local restaurant, or find a plumber to fix a leaky faucet fast, they’ll most likely check reviews before purchasing, ordering, or contracting.
In fact, one out of three customers reported a three-star or lower rating would dissuade them from patronizing a business. This places immense pressure on businesses to not only satisfy their customers but to delight them as well.
If you own and operate an established business or are just getting started, Yelp is a platform that can help customers provide valuable feedback and for prospective customers to find you. In this ultimate guide to Yelp for businesses, we detail how to get started, the intricacies of the platform including free and paid tools, and tips for managing your business.