The COVID-19 outbreak continues to have an unprecedented impact on the world and the home service industry. We at Housecall Pro (partners with East Coast Metal Distributors) are committed to helping all home service professionals stay informed and help their communities, employees, and customers.
Housecall Pro Home Services Coronavirus Daily Evening Update
Tune in every evening as Housecall Pro’s Senior VP of People, Melina Fairleigh, joins co-founder Roland Ligtenberg and Alexa Greenberg to share daily updates on the effect of the Coronavirus pandemic and its effect on home service businesses. They will discuss ways to keep your business running, give you the tools you need to keep your employees protected and answer all your questions live. Here’s how you can join:
We have also created a Facebook group for Discussion of the Coronavirus among all home service professionals. It’s a great place to ask questions, provide suggestions, share ideas and participate in the ongoing discussion around the impact of Coronavirus on home services. You can join for free here.
Finally, we’ve also put together a list of measures home service companies can take when sending a tech into someone’s home to communicate your commitment to safety, put homeowners at ease and establish the ground rules for conducting your work. We’ve provided this list in a template form below you can use to communicate them with your customers.
Feel free to use these templates and edit them in a way that makes the most sense for your business.
Telling your company’s story will connect with customers
Everyone has a story to tell, even heating and air conditioning companies. Many are a story of passion, sacrifice, and the will to succeed where others have failed. People can identify with that and relate to it in their own lives. They want to hear about success and what you stand for. If you humanize your company, consumers will identify with it. They will want to do business with you over your competition. So, how do you brand your HVAC business in 2020?
If your home-service company is like many others, it relies on a steady stream of calls from customers in order to stay in operation. Yet if your phone stops ringing for whatever reason, your business could be at risk. But what if there was a way to put your finances on autopilot, allowing your company to weather even the worst of off-seasons? That’s the type of transformative effect recurring service agreement can have for businesses that make house calls.
If you’re unfamiliar with the term recurring service agreements, or if you’ve heard of recurring service agreements but aren’t sure how they can apply to your business, this article introduces the essentials and includes some tips to help you learn how to sell recurring service agreements to your customers.